Project: Summer Boost - Branding Revitalization and Content Creation for Harmony Public Schools

Challenge: Harmony Public Schools in San Antonio wanted to reinvigorate the branding of their Summer Boost program, a STEM-focused summer camp, to attract more students and parents. The existing brand lacked the vibrancy needed to showcase the dynamic and innovative spirit of the camp’s STEM curriculum.

Solution: We revitalized the branding of Summer Boost to reflect its focus on hands-on, exciting STEM learning. The new brand identity was designed to be energetic, modern, and educational, appealing to both students and parents. The refreshed visuals included a bold new logo and a cohesive color scheme that highlighted the innovative nature of the program.

Alongside the branding overhaul, we created a comprehensive set of marketing materials including flyers, prints, videos, and digital content. The materials featured engaging visuals and content that captured the camp’s focus on robotics, coding, and other STEM activities, helping to drive enrollment and build anticipation for the summer program. The new branding and marketing strategy successfully positioned Summer Boost as a fun, educational, and impactful camp experience.